Archive for October, 2010

There are many great ways that you can make money online. One of the most popular is the Google Adsense program. It is not for everyone. If you want to do something like Adsense, but you don’t want to go through Google, you do have other options out there for an Adsense alternative. Some of them work just like Adsense, but they are run by other companies. There are also other money making opportunities that you can use to put on your web site that will compliment your content and the aim of your Internet endeavor.

One Adsense alternative would be to use a similar advertising program by another Internet giant. Yahoo-Bing may have a program that you can use in almost the same way and second tier networks such as Ask.com.  Like Adsense, this type of program will place ads near your content that relates to what your article is about and the theme of your web site. Ads are placed in relevance to the content and then money can be made if those ads are clicked on and used to buy a service or product. The Adsense advertising model’s success has made it possible for these alternatives to pop up.

If you are not sure you want to do, you can find a different type of Adsense alternative. These require content, but perhaps not quite as much.  You may want to sign up for various affiliate programs. These work in the same way, as in ads that are placed on your site due to relevance, but the program works differently after that. Affiliates are usually picked up by particular companies. For example, eBay has a program. If you sign up with them, you would be seeing ads just for products on eBay advertised on your web site or blog. When someone makes a purchase through your link, you get a predetermined commission on their purchase.

You do not have to advertise to make money online through an Adsense alternative. Instead of putting Adsense on your site, you could see if you can write the content that is used to put relevant Adsense and other program advertisements on other people’s web sites. If you can put together a good article and learn how to use and find keywords that people want to buy, you can make money this way without the aggravation of putting up and maintaining websites and blogs. You can add some income to your home this way if you put your mind to finding work. It’s out there.

There are other types of Adsense alternative that you can find online, but you may have to weigh through some false promises. Remember that though there are legitimate work opportunities out there, and many are legitimate Adsense alternative, you have to do your homework to make sure an offer is what it seems. It may take time, digging, and research, but you can find great programs that can deliver what they offer without you having to invest a ton of money. There is always some investment with some programs and it is worth it as long as the opportunity is real.

In real estate it is all about location, location, location and in internet marketing it is all about traffic, traffic and more traffic.  and to that end let’s reveal 4 ways to increase traffic to your blog.  Some newbies may wonder why they need a blog and let’s begin by answering that question.

Blogs are a great way for a person to put their ideas on the internet and also a cheap and easy way for businesses to advertise their business. In any given month there are over 50,000 blog searches. If you do not create a great blog you will not be in the search of a great website. There are certain things that you can do however to increase the traffic to your site.

1. Create Original content
Blogs need to be updated frequently and it is the information in your blog that keeps it going. The content of your blog is most important portion of getting visitors and changing those visitors into subscribers to your blog. You need to make sure that your content in your blog is relevant to your topic. It also should be valuable and informative. If you pay attention to your content the visitors will come.

Also you need to keep your content simple and easy to read. In addition keep your paragraphs simple and sweet and reach your point quickly.

2. Master Article marketing
When you are trying to increase your blog traffic write articles and submit them to various websites such as ezinearticles.com for example. Make sure that when you submit your article you include the link to your blog to attract the reader. These links are also great for SEO as it builds keywords for your blog. The better the article is the more traffic that you can generate to your blog so be creative and take your time. Do not just create a quick article and submit it, because if it is not relevant to your site, chances are the traffic will not follow to your blog.

3. Implement Search Engine Optimization – SEO
You need to create a list of keywords that you want to use in your blog. This is especially for your title as it is the first thing that the search engine webcrawlers will attach themselves to. A good practice for any blog is about a 1% density or less factor. You can also do some research on some competition blogs to see what keywords they are using to promote their sites. Your goal is to be as high on the search engine you can go. The higher you are the more traffic you will get.

4. Integrate Social Media Sites
Advertise your blogs on social sites. This is a great way to generate traffic. When you think about how many social sites there are out there think about how much traffic that will mean to your blog.

Blogs are great for both personal and business use, but knowing how to get the traffic is important. In following these simple guidelines you will be well on your way to a great blog. Remember the two most important parts though as you do these steps, keyword, content and taking ACTION.

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To Pay Per Click Market, PPC or not to Pay Per Click Market.  That is the question facing many Internet Marketers.  Especially with all of the Google slaps that have been handed down to big and small internet marketers alike.

PPC for short, is a great way for you as a web owner to get visitors to your site when you are in need for immediate traffic on your site.  It is a risky proposition for someone to undertake if you intend to practice poor management as that style can cost a fortune.

Just as there are drawbacks to PPC marketing there are also many advantages for you to consider using PPC as a way for you to promote your site.  You will also need to understand the role that PPC plays in your site to get a better handle on how to go about setting up your PPC marketing campaign.

One of the first and probably best advantages to using PPC is that it is a quick way to drive traffic to your site.  If you pay top dollar for the top spot on the search pages there is no wonder that you will get the traffic that you are seeking.  If the visitors are searching for the keywords for which you bid on and your site is well written and appealing to the visitors, you will have visitors to your site the minute your ad is placed in the various search engines.

PPC marketing is also very fast.  With some of the more popular systems like Google Adwords you will be able to generate traffic to your site from the moment that it is opened.

Another great advantage to PPC is that it can also be profitable. Sometimes you can find a bid on long tail keywords for around ten cents a bid. This is where PPC can be most profitable. This is because you can generate traffic to your site for no more than you would have paid on regular advertising campaigns.

So as you can see PPC has great advantages, but that is just a start at understanding how your new PPC marketing campaign works. You now will need to understand the role that it plays as well.

PPC marketing is not recommended as the sole way of advertising your site. This is due to the cost that is involved in running this type of campaign.  There are a few important roles however that PPC does offer you though.

They can offer you both campaign and issue based traffic to your site.  If your site is a short term one just to advertise a new product launch or a special release product, PPC is great way to get the buzz rolling. You can create a PPC campaign usually in about 24-48 hours and most generally you can change the wording of your site during the middle of your campaign offering you lots of flexibility.

It is also great for a direct response business. If you offer a product that a visitor can purchase the moment they enter your site then PPC is great.

These are just two of the roles of PPC but also the most important roles.  PPC advertising is not for everyone but if you are looking to generate traffic to your site quickly it would be your best bet.

I am going to let you in on a little secret.  The more you hear the gurus running away from Google and PPC advertising there, the more you should make that the place to launch your PPC campaigns.

Yes, you can have what ever you want when you decide to implement the 5 Step Formula To Get Anything You Want in your life and in your business.  The bulk of these concepts come from Joe Vitale’s Attraction Factor.  The 5 steps where recently shared by Super Affiliate Greg Davis from Elite Clicks Media.

Greg began by sharing a startling statistic that each of us has heard and experienced a hundred times and yet it is shocking when you really think about it and that is the 3% of the people in the world control 97% of the wealth of the world.  In other words, 97% of the world’s population works for 3% of the people that walk this earth.  What is one of the foundational reasons that this phenomenon.

Let’s use a real world study performed at Harvard University in the 1970′s to answer the question.  200 Graduates of Harvard University participated in a 20 year study where after each participant was surveyed, it was determined that 3% of the participants made more than 97% of their colleagues combined. Wow!  As they continued to process the data collected from the interviews it was clear that the only significant difference between the two group was that the 3% diligently and continuously wrote down their goals.  In other words, they were goal setters and goal hitters where the 97% did not.

So as that as a backdrop, let’s get to the 5 step formula to get anything you want.

Step 1. Write down what you want.  Define exactly what you want.  Be as specific as possible.  You see writing your goals down gives them power and it sets your intent firmly.  Be sure to make them stretchingly realistic as apposed to pipe dreams.

Step 2. Write down what you do not want.  Define exactly what you do not want in your life.  You see, the power of the universe will give you exactly what you ask for.  Therefore, eliminate the stuff that you do not want in your life and in your business.

Step 3. Get clear.  There is immense power when you get clear on exactly what you want.  Now is anyone saying that this is easy? No.  When you consider the alternative, which is to a charter member of the 97% club, you need to go and get clarity into your life and business.  Eliminate obstacles.  Eliminate road blocks.  Have no reservations.  Make sure that your mind, body and spirit are in tune with your goals.

Step 4. Feel it.  Internalize your goals. Write out a script.  Visualize it and put yourself there as if you have what you want.  Repeat this process twice daily.  Feel how it will feel to already have what you want.  Deeply.

Step 5. Let is go.  Yes you read right, let it go.  Do not become and stay fixated on the outcome.  Focus on the things that you can control.  Take action, massive action.  Be in the now as the past is in the past and the future is yet to come.  As you are in the now, listen out for the still small voice and do what it tells you to do.

Do not be scared of success and do not be scared of failure.  As a matter of fact, fail as fast as you can as you will arrive at success much quicker.  Do what ever you have to do to make it happen and probably the most important that will propel you to achieving your goals is to have a big WHY, a compelling reason that drives you to massive success.

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I recently read an article written by Steve Errey and posted on Copy Blogger profoundly disclosing 5 Reasons Why Trying to be Successful Will Keep You Poor, that I wanted to share it here in hopes that is sparks an epiphany in your life and in your business as I believe it has in mine.

The problem with success

You’re probably here because you want to be a successful person. You want the material and emotional benefits that come with that.

That’s awesome and I want it to happen for you. But while there’s nothing wrong with success, there are five important reasons why success for its own sake is the wrong focus:

1. Success is a moving target

Be honest, what’s success for you?

  • Is it about launching a product and having people buy it?
  • Is it about having respect from your peers and mentors?
  • Is it about doing what you love so you can care for your family?

Too many people don’t create their own definition of success. They chase an idea they’ve patched together from what they’ve read, observed, or think they should be aiming for.

Do you know the feeling of not being wholly convinced that you’re pursuing the right success for you, but you’ve carried on regardless? That’s not how real success is achieved. Because even if you’re outwardly successful, you’ll feel disconnected from it. Achieving the wrong kind of success will always feel hollow.

2. Success is the wrong motivator

It’s too often based on extrinsic factors — the things you believe success can deliver.

Whether it’s physical goods, the feeling that you’ve “made it,” or thinking you’ll be free of worry and stress, these are all externalized projections about what a successful lifestyle will bring you.

When you make decisions based on an external motivator, it’s much easier to second-guess yourself. Motivation that comes from within is much more grounded and more powerful.

3. Success isn’t here, now

If you’re working hard to make something happen, it’s easy to dream about the moment you become successful. We all tend to fantasize about that big pay-off for all our hard work.

That kind of success is always elusively around the next bend. Just a few more weeks or months away. Just a bit more work, and you’ll finally be successful.

But what about now? What’s stopping you from feeling like a success right now, this very moment? Waiting for success in the future takes you out of the game in the present.

4. Success does not eliminate worry or fear

Being successful does not change how your brain works.

Success often increases worry and fear, as you question how you can repeat it or worry about losing it.

What eliminates worry and fear is shifting the patterns of thinking that result in self-doubt and second-guessing.

5. Success is limited by confidence

Perhaps most important, any success you might experience is limited by your self-confidence.

If success is achieved by taking repeated, meaningful action, then what happens if you’re not confident enough to take the actions that scare the crap out of you?

What will you do when things go wrong? Without confidence, you’ll be more inclined to retreat, beat yourself up, and reinforce a negative self-image. Nasty.

Placing your efforts on being a “successful person” is putting energy into the wrong place. It’s allowing in the complications I’ve listed above (and there are more that I haven’t listed) and ignoring how you’re thinking about what you’re doing and how you’re doing it right now.

Instead, what I’m suggesting is that you place your focus squarely on becoming a confident person, rather than a successful one.

To borrow from Dave’s article:

Success is not a person. It’s an event.

Shift your thinking from being a successful person to a confident one, and you’ll experience more success events and more failure events, both of which have abundant rewards. Here’s how to do it, right now.

Engage, today

I’m always banging on about playing a game that matters, for the simple reason that it forces you to deeply engage with something that has personal meaning. It aligns your efforts with what matters to you and ensures that you’re intrinsically motivated to play to the best of your ability.

If you want to be the best tennis player you can be, it will only really happen if you get enjoyment from the act of playing tennis. Start off with the aim of winning a shiny cup and you’re setting yourself up for struggle and second-guessing.

Forget the rules, just play

Rolling around in your head are expectations about what you can and can’t do, should and shouldn’t do, must and mustn’t do. Then you add in all the expectations you have about other people.

And most brain-numbing of all, you have expectations about what other people expect of you.

Forget all of that and just play. The best tennis players aren’t darting around the court thinking about how they should play the game. They use natural ability and learned skills and strategies to play to their best level.

Take confident action

Confident action is about making deliberate choices.

Confident action is using your values, strengths, and talents to support your decisions and the actions that follow.

Confident action is trusting yourself to make the next decision, no matter how this one turns out.

Listen to the voices

Those voices in your head can be confusing, but you need to listen to them (unless they’re telling you to set fire to the town hall), because that’s the only way to recognize what’s real and what’s imagined.

You don’t want to let those voices control your thinking, or you’ll be running in circles forever. But you do want to start paying attention to them, noticing the difference between the voice of fear and one of your best assets, your intuiton.

It’s by acknowledging what goes on in your head that you learn about what serves you well and what holds you back. You learn the voice of imagined fear, you learn the voice of solid doubt (and can take appropriate action in response to those risks), and you learn the still, quiet voice of intuition that will always tell you what you need to know.

Decide what’s important

Don’t shoot the messenger, but things will go wrong and you will screw up.

The good news is that you always get to choose how you think about what goes wrong. A screw-up is only a big deal if you decide it is. By looking at it in a different way, there’s no need to retreat or beat yourself up.

Plus, simply because you’re intrinsically motivated by playing a game that matters, the idea of “failure” has far less power than if you’re extrinsically motivated, and sometimes the power of “failure” disappears completely. You get to decide what’s important.

The real difference that makes success happen

Don’t think in terms of successful people or unsuccessul people. We all experience success and failure throughout our lives — remember, success and failure are not people, they’re events.

People experience success because they’ve achieved a level of natural self-confidence that allows them to take meaningful action.

They’ve achieved a level of natural self-confidence that allows them to trust their behavior, rather than focusing on the outcome of that behavior.

I want to know what you think. How do you see confidence and success? Let us know in the comments.

About the Author: As a leading confidence coach with clients around the world, Steve Errey has a reputation for talking sense and getting results. Get more from him at The Confidence Guy.